by Pedro
Earning an income on the internet is a process that involves three stages: Get your product (acquisition), Develop your presentation, Promote the product

1. Get your product: Choose between your own product and an affiliate product. You will have to identify a demand using things like surveys or the popularity of search terms. Once you have your product stop spending time looking at other product possibilities for the time being.

2. Develop your product presentation: Once you have chosen your product develop a presentation, which will include your website primarily and can also include autoresponder sequences and a newsletter.

Once your website and presentation process is completed move on to the promotion. You can always improve the presentation but once your presentation is “presentable” you should move on to promotion.

Don’t get caught up trying to make things perfect. Good, yes; perfect, no. Things can always be changes. It does not matter if you have the best product in your niche and the best presentation if nobody knows about it. Give your presentation your best shot and then start promoting.

3. Promote the product: No matter now good your product and presentation are, you must get your presentation in front of your intended audience or nothing happens. Time is limited, so if you have already chosen your product and developed your presentation it is not productive to keep looking for products or spending a great deal of time “tweaking” your presentation.

Time is better spent developing a clear promotional strategy and putting it into action. Only when you are seeing results from your promotional activities should you consider altering your presentation (such as modifying headlines and sales copy) to assess how that affects conversion of prospects to customers.

Here are some examples for the promotion:

- Write two newsletters each month
- Run a solo ad each week
- Purchase 500 double-opt in subscribers each month
- Conduct a Pay Per Click campaign with $x budget each week/month
- Make three new blog entries each week
- Create ten new web pages each week

Here are a few tips to keep you on track:

1. Name your project: You may name your project as a final name of the product or you may just give it a code name that means something to you.

2. Understand what part of the three step process you are in: Acquisition, presentation or promotion. Here is a simple question to ask yourself to check if you are on track with your time budget, “What is this activity designed to do?” or “What is the outcome of this activity?” This will help you to identify if you are spending time in the wrong area at the wrong time.

3. Set up check lists to make sure everything is covered. Focus on completion.

4. Promotion: Clearly define your action steps.

5. Track the results or your promotional campaign in terms of traffic, click through rates, subscribers and purchasers. Include costs of conducting your campaign and compare that to your sales to determine your return on investment. It is through this that you will know how to effectively change the presentation for further testing.

Use a spreadsheet as template for specifying your promotional campaign and for tracking results, costs and return on investment. Add columns for each day of the week allows you to allocate your time so that all your promotions are covered in a time effective manner.

Pedro Martinez is an established Internet Marketing Advisor who has been helping hundreds to build successful Home Internet Business for over 10 years. To learn much more about how you can start an Internet Home Business stop by: http://www.bemoneymaking.com

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